""Uno debe usar palabras comunes para decir cosas poco comunes""

Using simple language to convey profound ideas is incredibly impactful. Imagine you're at a coffee shop, chatting with a friend about something that's been on your mind. You want to share an insight you've had, but you don't need to pull out a thesaurus or dive into jargon. Instead, you speak plainly, using everyday words that anyone can understand. This approach makes your message clear and relatable.

The essence of this idea is that clarity and simplicity in communication can often make complex or unique thoughts more accessible. When we use common words, we bring our listeners or readers along with us, making it easier for them to grasp and connect with what we're saying. This is especially important in a world filled with information overload and constant distractions.

Think about the historical context for a moment. Many great leaders and thinkers have understood the power of simplicity. Take Winston Churchill, for example. During World War II, his speeches were famous for their straightforward language. He didn't dress up his words; he got straight to the point and inspired a nation during its darkest hours. Phrases like "We shall fight on the beaches" remain etched in history, not because they were flowery or complex, but because they were direct and powerful.

Now, let's bring this idea into a real-life scenario. Imagine you're at work, and you need to present a new strategy to your team. You could use all the technical jargon and buzzwords, but will that really help? Instead, try explaining it using simple, everyday language. Something like, "We're going to focus on improving our customer service by really listening to what our clients need. We'll respond faster and make sure they feel valued." This way, everyone gets it. They know exactly what you're aiming for and what steps to take.

So, how do you apply this wisdom in your own life? Start by paying attention to the words you use. When you're talking to friends, colleagues, or even writing, ask yourself if there's a simpler way to say what you're thinking. Practice stripping away the unnecessary fluff and getting to the heart of your message. It doesn't mean dumbing down your ideas—it means making them more accessible.

Here's a relatable story to illustrate this. Picture a teacher explaining a complex scientific concept to a group of high school students. She could use all the technical terms and lose half the class, or she could break it down into something they already know. She might say, "Think of atoms like tiny building blocks. Just like LEGO pieces, they can snap together to form something bigger. When you put enough of these blocks together, you get matter—everything around us."

By using simple, familiar words, the teacher helps her students understand a challenging idea. They can see the picture she’s painting, and it sticks with them.

So next time you're trying to communicate something important, think about how you can use common words to say uncommon things. It might just make your message stand out and be remembered. It’s not about oversimplifying; it’s about making sure your message hits home. Keep it clear, keep it simple, and you'll find your ideas resonate more powerfully.