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"Onward no es una memoria sino más bien una narrativa franca y convincente de su viaje de regreso a la empresa que ayudó a construir y guiar hacia el éxito"

Howard Schultz
Howard Schultz Businessman
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Quote meaning
This quote talks about a story, not a memoir, focusing on someone’s return to a company they had a hand in creating. It's not just a simple look back at the past but a gripping tale of that journey back and the efforts to steer the company towards success once again.

So, let’s break it down a bit. The core idea here is about someone stepping back into a familiar space—that company they helped shape—after some time away. But it’s not just a stroll down memory lane. It’s more like a raw and real recounting of the trials and triumphs they faced while trying to bring that company back to its former glory, or maybe even beyond.

Think about the historical context. One prime example that jumps to mind is Steve Jobs and his return to Apple in the late 1990s. Jobs co-founded Apple, left the company, and then came back when it was struggling. His return wasn’t just about reminiscing old times. It was a gritty, real journey of innovation, tough decisions, and a lot of hard work to bring Apple back to the forefront of the tech industry.

Let’s get specific. Picture this: Steve Jobs, after being ousted from Apple, spent years working on other ventures—like NeXT and Pixar. Then, Apple, on the brink of collapse, brought him back. Jobs didn’t just sit back and reminisce. He rolled up his sleeves, cut down the product line to focus on the core strengths, and eventually introduced revolutionary products like the iMac, iPod, iPhone, and iPad. His story wasn’t just a walk down memory lane; it was a testament to resilience, vision, and relentless effort.

So, how can you apply this wisdom to your own life? Easy. If you find yourself returning to a project, a job, or even a relationship that you’ve stepped away from, don’t just think about the past. Use that experience to fuel your efforts forward. Tackle the challenges head-on, innovate, and don’t be afraid to make bold decisions. Your past with the company or project gives you unique insights—use them to drive success.

Imagine this scenario: You started a small business with a friend, but due to personal reasons, you had to step away for a few years. When you return, the business is struggling. Instead of getting lost in nostalgia, you dive into the nitty-gritty. You assess what’s working and what’s not—maybe the market has changed, and you need to adapt. You bring in new ideas, perhaps pivot the business model, and work tirelessly with your team to turn things around. It’s not easy, but your deep connection and understanding of the foundation you helped build give you an edge.

In the end, it’s about looking forward, not just back. It’s about leveraging your past experiences to carve out a successful future. So, when you find yourself in a situation where you’re coming back to something familiar, remember it’s not just about the journey you’ve been on but the exciting road ahead. Embrace the challenges, make the tough calls, and keep pushing onward.
Related tags
Business Company Compelling Journey Leadership Memoir Narrative Personal Success
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