"اگر تنها کارهایی را انجام دهید که از قبل جوابشان را می دانید، شرکت شما ناپدید می شود."

Taking risks and trying new things are crucial; otherwise, a business won't survive. It's like playing it safe can lead to stagnation. Think about it—if you only stick to what you already know, you're not really innovating or growing. You're just treading water.

This idea became particularly relevant during the tech boom in the late 90s and early 2000s. Companies like Apple and Google didn't become giants by doing the same old thing. They took chances, experimented, and sometimes failed. But those risks led to major breakthroughs. Imagine if Apple had never ventured beyond making computers to create the iPhone. Our world would look pretty different, wouldn't it?

Take Netflix as a real-life example. They started as a DVD rental service, which was pretty groundbreaking for its time. But they didn't stop there. They saw the potential for streaming content online and took a massive leap in that direction, even though it was risky and uncertain. They also ventured into creating their own content, which was another big gamble. Today, Netflix is a powerhouse in the entertainment industry, all because they didn't stick to what they knew—they took chances.

So, how do you apply this wisdom in your own life or business? Don't be afraid to step out of your comfort zone. If you have an idea that excites you but also scares you a bit, that's probably the direction you should go. Test new concepts, experiment with new strategies, and don't be afraid of failure. Each failure is a learning opportunity, a stepping stone to success.

Imagine you run a small bakery. You've been making the same delicious pastries for years, and your customers love them. But you start to notice that sales are plateauing. What if you experimented with new recipes or even opened a small café section within your bakery? Sure, there's a risk your regulars might not like the changes, but there's also a chance you could attract a whole new customer base. Maybe you partner with a local coffee roaster to create unique coffee-pastry pairings. Suddenly, your bakery is the talk of the town.

Think of it like this: You're on a road trip with friends. If you only stick to the main highways and the routes you know, you might miss out on hidden gems—those quirky roadside attractions and stunning viewpoints you can't find on a map. Sometimes, taking a detour or exploring an unfamiliar path leads to the most memorable experiences.

The bottom line? Taking calculated risks and embracing the unknown can lead to incredible opportunities. Sure, there's a chance things won't work out as planned. But if you never try, you'll never know what amazing things could be just around the corner. So go ahead, take that leap—your future self might just thank you for it.