"私たちは人気があり収益があるだけでなく世界をより良い場所にするサービスを作りたいと考えています"

The main idea behind this quote is about creating services that go beyond just making money and gaining popularity. It's about making a positive impact on the world. Imagine you're starting a business or a project—sure, you'd want it to be successful and bring in revenue, but the bigger picture is making sure it contributes to the greater good.

Let's dial back and think about why this might've been said. Over the years, there’s been a growing awareness and demand for businesses to act responsibly. People are more conscious about where they spend their money. They want to support companies that stand for something and help improve society in some way. Maybe this was said at a conference or during an interview, where the speaker wanted to emphasize the importance of looking beyond just profits.

To bring this idea home, think about the company Patagonia. They're a great example. They’re known for their outdoor clothing and gear, but what really sets them apart is their commitment to environmental causes. They donate a portion of their profits to environmental initiatives, and they encourage their customers to repair their gear instead of buying new ones. This isn't just good for business—it's good for the planet. People feel good about buying from Patagonia because they know their money is going toward something positive.

So how can you apply this wisdom in your own life or business? Start by identifying what you're passionate about and how you can tie that into your work. If you’re a software developer, maybe you could create apps that help people reduce their carbon footprints. If you're in retail, consider sourcing products that are sustainably made or partnering with organizations that give back to the community. The key is to integrate purpose into your business model in a genuine way.

Now, imagine you’re having coffee with a friend who’s thinking about starting their own business. They’re all excited about the potential profits and how popular their product might become. You’d lean in and say, “Hey, that’s awesome—but have you thought about how your business could make a difference? Think about TOMS shoes. They started with a simple idea: for every pair of shoes sold, they’d donate a pair to someone in need. That’s powerful. People love the shoes, sure, but they also love knowing they’re helping a child get a pair of shoes.”

By sharing stories like these and remembering the bigger picture, you help remind yourself—and others—that success isn’t just about the bottom line. It’s about the legacy you leave and the positive changes you can bring about. So next time you’re brainstorming a new idea or project, ask yourself: “How can this make the world a better place?”